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The companies also reported that VideoAmp’s patented data clean-room technology has been shown to improve the precision of ...
Nielsen has long been known for counting the number of people who watch TV shows and the commercials that accompany them. Now ...
Advertising technology company VideoAmp has agreed a multi-year deal with Warner Bros Discovery to expand their partnership.
Now that upfront negotiations are almost over, the industry appears to have settled back into its default position of being ...
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TipRanks on MSN“Measure What Actually Works”: Warner Bros Discovery (NASDAQ:WBD) Inks New Deal With VideoAmpWhile things may not be looking great for over-the-air television right now, it is still a thing, and it still makes at least ...
SAG-AFTRA, the union that represents actors, hosts, broadcasters and more, said it had renewed its deal with measurement ...
New roles to accelerate DSP adoption and scale Nexxen’s data-driven TV solutionsNEW YORK, July 30, 2025 (GLOBE NEWSWIRE) -- Nexxen (NASDAQ: NEXN), a global, flexible advertising technology platform ...
The post PBS Distribution Launches Travel-Focused FAST Channel | Exclusive appeared first on TheWrap. Celebrities like Shania ...
The Bear” was the seventh most-streamed title in the U.S. during the week of its Season 4 premiere, per Nielsen, hitting 917 ...
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Led by the success of Ryan Coogler's "Sinners" and Tom Cruise's "Mission: Impossible — The Final Reckoning" at the box office ...
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