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The measurement firm will assist the media giant across linear, digital and cross-platform campaigns to support planning, ...
Now that upfront negotiations are almost over, the industry appears to have settled back into its default position of being ...
The companies also reported that VideoAmp’s patented data clean-room technology has been shown to improve the precision of ...
SAG-AFTRA, the union that represents actors, hosts, broadcasters and more, said it had renewed its deal with measurement ...
Today, VideoAmp, a leading advertising technology company, announced a multi-year agreement with Warner Bros. Discovery, Inc.
Warner Bros. Discovery has inked a new multi-year partnership with VideoAmp that will see the media giant continue to ...
Veteran media executive Peter Liguori has been named CEO of the advertising technology and measurement firm VideoAmp. Liguori ...
Advertising technology company VideoAmp has agreed a multi-year deal with Warner Bros Discovery to expand their partnership.
VideoAmp, the advertising technology company, has announced the appointment of Peter Liguori as Chief Executive Officer.
Peter Liguori, who once ran big TV networks, is cementing his new role as one of the evaluators of the viewers who watch them ...
Media industry veteran Peter Liguori has been named CEO of ad tech firm VideoAmp after running the ad tech firm as executive chairman since 2023.
One of the biggest advertising technology companies has turned to its Executive Chairman — a veteran of Tribune Media, Fox ...