Our weekly roundup of the latest appointments and account wins news from Astra Studios, Karma Global, Raffles, SW Network, ...

After gradually pulling back from Google Shopping for a year, Amazon has come to a full stop, which could impact brands and ...

The cloud SaaS for media streaming heads for the public markets, marking a shift from backend tech to front-row relevance for ...

Obesity, it says, isn’t just the outcome of ghee-laced parathas and Netflix binges. It’s a chronic condition shaped by genes, ...

As the sustainability discourse in India becomes more complex, the question for brands is no longer whether to engage—but how ...

With creative R&D under scrutiny, the newly-launched hubs promise low-risk, high-impact solutions that move beyond quick ...

In a cluttered digital landscape, BigCity Promotions’ co-founder points out that brands are swapping coupons for contextual ...

Tech as the new creative calculus: Rethinking advertising in the age of AI India’s top creatives unpacked the promise and pressure of AI-powered storytelling, and why the future belongs to those who ...

At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in ...

A kiss cam, a fake apology, a CEO and HR head in the frame—brands jumped on Astronomer’s viral moment faster than you can say “crisis PR.” ...

Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...