McDonald's CEO Chris Kempczinski said it was critical for the fast food chain to 're-engage' lower-income consumers.

Earlier this month, McDonald's officially brought back the fan-favorite Snack Wrap and it has been an instant hit, with a ...

I compared the new McDonald's Snack Wraps with Popeyes' chicken wraps. The fan favorite was more flavorful.

Earlier this month, McDonald's officially brought the Snack Wrap back to the menu for the first time since removing it from ...

PEOPLE staffers had the chance to taste the beloved Snack Wrap a day before its official return to menus on Thursday, July 10 ...

McDonald’s Snack Wraps are back and already breaking sales records with huge demand and double-digit foot traffic growth.

After a nine-year hiatus, McDonald's brought back the popular Snack Wrap to overwhelming customer response, causing temporary ...

McDonald’s sales have finally turned a corner, thanks in part to “A Minecraft Movie” meal deal that marked the chain’s ...

McDonald's (MCD) returned to sales growth in the second quarter as the fast food giant shook off the overhang from an E. coli outbreak late last year and economic uncertainty that weighed on consumers ...

As the McDonald’s Snack Wrap returns, Sonic is introducing two wraps of its own: the Honey Chipotle Crispy Tender Wrap and Cheesy Baja Crispy Tender Wrap. The wraps are on the $1.99 Sonic menu.

There’s been plenty of anecdotal rumblings about the success of McDonald’s July 10 Snack Wrap launch. Some stores, according to The Wall Street Journal, struggled with lettuce and topping inventory as ...

McDonald’s Corp. sales picked up in the latest quarter, suggesting that pop culture-focused collaborations and budget meals ...