The Own A Piece of It campaign was created by Ogilvy Canada, featuring seemingly innocuous green billboards with square ...

American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us ...

Rules coming into play from October mean that brands will not be able to advertise “less healthy” food online or on TV ...

One topic dominated online conversation this week: the American Eagle jeans ad featuring actress Sydney Sweeney. We break ...

Sydney Sweeney's American Eagle jeans campaign caused backlash over its puns on 'genes' and its bold marketing strategies ...

American Eagle has defended Sydney Sweeney's denim advertising campaign with the company after it was hit with a backlash ...

A massive Thai flag has appeared on Times Square's iconic digital billboard, part of a coordinated patriotic campaign by Plan ...

Craig Brommers, Chief Marketing Officer (CMO) of American Eagle, is one of the most influential figures in the industry ...

Jalen Hurts is the first NFL player to endorse Sprite, and the Philadelphia Eagles quarterback continues to 'Keep the Main ...

Read results of a new research on search advertising conducted by WARC, in partnership with TikTok and behavioural scientist ...

UK-based energy retailer Octopus has been banned from running a social media advert promoting heat pump installations ...

American First Finance (AFF), a leading provider of point-of-sale lease-to-own and financing payment solutions, has inked an ...