Both branding and promotion are crucial components of a comprehensive marketing strategy, with branding laying the foundation ...

Coca Cola reports second quarter 2025 results & updates full year guidance: Atlanta, USA: The Coca Cola Company reported second quarter 2 ...

KO leans on global brand power and beverage focus, while PEP drives growth through diversification and valuation upside.

The French agency holding company said it's set aside 300 million euros to make further "bolt-on acquisitions" this year.

Second quarter earnings season is in full swing, and the results have been largely positive so far, with more positive ...

Second quarter earnings season is in full swing, and the results have been largely positive so far, with more positive ...

Warren Buffett isn't called the Oracle of Omaha for nothin' -- it's a well-deserved title! During his 55 years as CEO of ...

DDB Group Singapore has expanded its strategic planning department with the addition of senior strategist Daniel Huang. In ...

The stark reality is that, when it comes to your metabolism and your body’s perception of the two, cane sugar and corn syrup ...

Learn what brand management is, why it matters, and explore key strategies and best practices to grow a powerful brand.

PWC ), Discuss is providing a new, better way for companies to connect with and  discuss everything  with the people they serve. As the first company to bring together human-led and AI-led interviews ...