CMO Craig Brommers explains how the star will help the retailer connect with a wider audience and introduce a more elevated ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

American Eagle's stock experienced a surge following its fall campaign featuring Sydney Sweeney, with shares climbing as much ...

Sydney Sweeney's controversial new "great jeans" advert for American Eagle has been widely criticised on social media for its perceived racial and genetic messaging, and even been accused of creating ...

Events Home 2025 Events Calendar Upcoming Events Brand Insider Summit Pharma & Health July 21 - 24, 2025, The Poconos Brand Insider Summit Retail August 17 - 20, 2025, Lake Tahoe ...

Why American Eagle is launching its first Substack to court Gen Z amid shopper slowdowns . Gift Article. Share. Expand.