These tools can show how often your brand is cited across GenAI platforms like ChatGPT, Perplexity, and Google’s AI Overview.

I'm delighted to unveil an exciting new line-up of masterclass experts for the upcoming PRmoment Leaders semester starting on ...

Onwards Angry members revealed by Co-op The Co-op has quickly become a case study in how not to do crisis c. Let’s not forget ...

When it comes to working for an agency or in-house, over two thirds (67%) show a preference for in-house roles, as agency ...

So, as this column takes a short summer break as of next week, here are a few titles currently on my TBR (to be read) pile ...

We asked a range of sports PR professionals to give their view on the standout PR examples from this year’s tennis: Royal Box ...

Some might say I took his advice a little too enthusiastically, and have enjoyed travelling to multiple countries, spending ...

New Platform Insights from WARC, which dug into Reddit specifically, found the platform has shown “remarkable year-on-year growth” as its global ...

Over the past couple of years, many large companies have had to become more cautious about what they say around their sustainability ...

Agentic AI web browsers have arrived Huge news. One of the biggest threats to Google’s search dominance might’ve just landed: AI-powered browsers.

I was reticent to have an agency TikTok account. A test-and-learn culture Having an agency profile was new, so the team has ...

Welcome to our review of PR pitches and mergers and acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins, mergers and acquisitions that the PR sector has seen in ...