Actualités

Our weekly roundup of the latest appointments and account wins news from Astra Studios, Karma Global, Raffles, SW Network, ...
After gradually pulling back from Google Shopping for a year, Amazon has come to a full stop, which could impact brands and ...
The cloud SaaS for media streaming heads for the public markets, marking a shift from backend tech to front-row relevance for ...
Obesity, it says, isn’t just the outcome of ghee-laced parathas and Netflix binges. It’s a chronic condition shaped by genes, ...
As the sustainability discourse in India becomes more complex, the question for brands is no longer whether to engage—but how ...
Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...
When it comes to buying car insurance, there are only two kinds of people — the ones who compare and save, and the ones who ...
JioStar’s CTV Playbook maps India’s premium, digital living rooms—where co-viewing, deeper attention, and brand outcomes ...
India’s top creatives unpacked the promise and pressure of AI-powered storytelling, and why the future belongs to those who ...
CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging ...
Interpublic Group cited three large account losses from 2024 that impacted the business, especially in media and healthcare.
CMO Study reveals only 26% of Indian marketers believe they have the talent needed to achieve their goals for the next two ...