It’s about enabling discovery, enhancing engagement and adapting to the ways viewers connect," said Zee Entertainment's Adil ...

Hadley Gamble will develop high-profile interviews and features across The National, Sky News Arabia, CNN Business Arabic, ...

DCT Abu Dhabi’s Nada Assaf reflects on the answers revealed at Cannes Lions 2025, and how more valuable authenticity has become.

The partnership combines Amazon’s advanced technology, fast delivery, and trusted online shopping, with the GMG retail portfolio.

Campaign Middle East rounds up the platform updates from July, including highlights from social media and content and ...

FLC’s Adriana Usvat unpacks why the most impactful experiences start with strategy, not spectacle – and how brands can drive ...

The Rally Jameel campaign garnered more than 126 million impressions and a reach exceeding 47 million unique users.

Growth within Multiply Group's media and communications vertical was driven by unlocking value across both static and digital ...

In his new remit at MiQ, Abukhalaf will be responsible for leading the company’s commercial expansion in the MENAT region.

When brands shape their marketing to nudge societal conversations, everyone wins, says Modon Holding’s Dina Jreissati.

The UAE Government Media Office’s Khaled AlShehhi shares his perspective as the first government sector Cannes Lions jury ...

The Samsung campaign, which is live on digital & social platforms, was brought to life by DDB Egypt, Good People, Ruffmercy, ...