News

Starbucks doubles down on hospitality with 'Green Apron Service' strategy
The coffee giant aims to stand out on guest experience in a cutthroat consumer environment as it tries to boost lackluster ...
Starbucks puts human connection at the forefront of new service strategy
As the coffee chain prepares to deploy the Green Apron Service plan nationwide, it is building on an eight-week pilot across ...
Cheddar News3d
Starbucks Unveils “Green Apron Service” to Revive Experience
Starbucks has launched its “Green Apron Service” initiative nationwide, aiming to improve speed, personalization, and ...
Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?
The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...
Starbucks pledges $500M in additional labor as sales slide continues
The coffee chain’s same-store sales dropped for the sixth consecutive quarter, but CEO Brian Niccol said the brand is seeing ...
Starbucks outlines acceleration of Green Apron Service to all U.S. stores by mid-August, signals $0.5B labor investment for FY26
Discover insights from Starbucks' Q3 2025 earnings call, highlighting the Green Apron Service rollout, innovative growth strategies, and ...
The Globe and Mail2mon
Starbucks’ New Dress Code Highlights Iconic Green Apron But Spurs ...
Previously, tops of any color were allowed, and bottoms could also be grey or brown. These new color choices were made to highlight Starbucks’ iconic green apron. Confident Investing Starts Here: ...