As a marketer, you surely own customer data. But is it actionable? In huge, raw files, data can overwhelm you. However, when handled adeptly, data can be a marketer's most reliable weapon for driving ...

1. Sponsor. This sweepstakes (“Sweepstakes”) is sponsored by KTLA (“Station”), 5800 Sunset Blvd., Los Angeles, CA, 90028 and Smart & Final, 600 Citadel Drive; Commerce, CA, 90040 (collectively, the ...