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Marketing at Puma India, outlines the brand’s evolving relationship with OOH advertising and how campaigns are shaped by a ...
Vim Salutes India’s Cleanest Cities with Exclusive Offer via an OOH campaign on its floor cleaner range with patented ...
Two-thirds of the people exposed to OOH ads say these ads influence where they go, what they do, and where they stay.
Eye-catching displays come alive when the raindrops begin to fall - clouds moves aside to reveal a plate full of steaming hot ...
At OAC 2025, CKA Birla Group’s Group CMO, Deepali Naair, and Rapport Chrome’s President, Vinkoo Chakraborty, engaged in a ...
Deepali brings over 30 years of extensive experience in brand building, marketing, and corporate reputation management across ...
Day 2 of OAC 2025 featured an insightful fireside chat between Ranganathan Somanathan, Chief Growth Officer of Billups ...
In a session that went right into the crux of an existential question for OOH, Vikram Sakhuja and Rajiv Raghunath explored ...
At the 19th edition OOH Advertising Convention, Devang Sampat, Managing Director of Cinepolis India, delivered an insightful ...
To explore how AI is transforming the OOH advertising landscape, marketing minds from different industries came together for ...
In this OAC 2025 panel, Rajiv Raghunath moderated a discussion with Alok Jalan from Laqshya Media Group, Shekhar ...
Apurva Parekh showcases how the company’s philosophy of deep connection drives impactful OOH campaigns, from iconic ...
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