A Utah lawmaker is seeking to prevent companies from setting prices for individuals based on their personal data, after Delta ...

In its earnings call earlier this month, Delta said that around 3% of domestic tickets sold this year have been priced by the ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

In a press release, Reps. Greg Casar (D-Texas) and Rashida Tlaib (D-Mich.) announced the Stop AI Price Gouging and Wage ...

Although Delta's AI pricing could increase competition in the airline industry, Slover expects that companies using such ...

Delta Air Lines sparked controversy last week when company president Glen Hauenstein announced that the company planned to ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.