Hot on the heels of McDonald’s time-limited Chiikawa Days-themed menu items comes more collaboration products between the ...

Some 20,000 customers were in line on fast food giant’s website to buy Happy Meals that came with collectible figurines of ...

How A Cute Character Became Big Business. Legal News and Analysis - Hong Kong - Intellectual Property - Conventus Law ...

A while back, when McDonald’s launched its Chiikawa limited-time offers like the EBI and Crab Croquette Burger, we saw long ...

In case you’ve been living under a rock, the little critters from Chiikawa are arguably the most popular animated characters ...

Chiikawa, a contraction of the Japanese phrase nanka chiisakute kawaii yatsu, which means something like “so small and cute,” refers to the adorable animal characters that appear in a manga ...

Living up to her name, Chiikawa quickly found her intended audience — fans of all things kawaii. With Chiikawa taking centre stage as the main character, the webcomic quickly rose in popularity on ...

Get ready, Chiikawa fans—your dream is about to come true! The very first large-scale, permanent Chiikawa experience facility, Chiikawa Park, is set to open on July 28, 2025, in the basement of ...

Tens of thousands of people in Hong Kong have queued for Chiikawa toys that come with McDonald’s Happy Meals as part of a promotional tie-up between the fast food chain and an exhibition ...