Sydney Sweeney’s American Eagle ad draws criticism for tone but boosts sales and praise for disrupting woke marketing.

Sydney Sweeney has reportedly helped American Eagle’s stock climb higher this week. The White Lotus actress has recently ...

Sydney Sweeney has been making a statement in all-denim for American Eagle’s newest ad. The Euphoria star’s bold take on the ...

The hype for Sydney Sweeney's ad for the denim brand American Eagle is translating from social media to the stock market.

American Eagle Outfitters AEO.N surged 10% on Thursday after unveiling a new denim campaign with Sydney Sweeney, as the ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

Sydney Sweeney stars in American Eagle's biggest campaign to date - American Eagle. Sydney Sweeney's starring role in ...

Sydney Sweeney has great jeans. American Eagle Outfitters announced their partnership with Sweeney, 27, on Wednesday, July 23 ...

Soon after the ads found their way onto social media, the stock price of American Eagle surged by 10 per cent. And some of ...

CMO Craig Brommers explains how the star will help the retailer connect with a wider audience and introduce a more elevated ...

Sydney Sweeney saved American Eagle with the paid apparel campaign.The White Lotus starlet has recently rubbed shoulders with ...

After American Eagle launched its most expensive campaign yet, starring Sydney Sweeney, the company's market cap rose by $400 ...