Dr Mu sees this trend as "indicative of social problems" in China, citing "long work hours, greedy work culture and competitive environment, along with entrenched gender role expectations".

She's part of a new generation of heterosexual women in China embracing the TikTok #boysober trend — no dating apps, no situationships, just self-care and staying single by choice.

The film The Dating Game explores how a dating coach tries to help China's single men find love.