This is the next step if you're Astronomer, the company at which the now-former CEO -- a man named Andy Byron-- and ex-Chief People Officer Kristin Cabot were caught on a "kiss cam" during a Coldplay concert.

Just when we thought the Coldplay Jumbotron controversy had run its course, Gwyneth Paltrow has entered the chat.

Astronomer is using its newfound viral fame and poking some fun at itself by hiring celebrity Gwyneth Paltrow as its “temporary spokesperson” following the Coldplay kiss cam scandal and the resignations of its CEO and head of HR.