Critics see the wordplay as a nod to eugenics while others accuse detractors of reading too much into the message

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included “clever,

Sydney Sweeney's American Eagle campaign is also drawing comparisons to Brooke Shields' controversial Calvin Klein ad from 1980. Shields' age (she was 15 at the time) ruffled feathers due to the commercial's provocative tagline: "You want to know what comes between me and my Calvins? Nothing."